
Building durable service businesses across modern India
DNM Ventures Private Limited owns and operates category brands in garment care and franchise development. We combine disciplined unit economics, standardised operations and a shared technology backbone so every location performs like the best one.
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- Years of operating history
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- Operating locations
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- People in the group
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- FY 2025-26 network revenue
Two operating brands, one shared operating system
Each brand runs its own profit and loss, leadership and customer promise, supported by group functions in finance, technology, supply chain, human resources and marketing.
Dry 2 Clean
Premium garment and home textile care delivered through a hub-and-spoke network. Barcode-level tracking at nine checkpoints, 48-hour standard turnaround and dedicated institutional linen contracts for hotels and hospitals.
Visit Dry 2 CleanFranchise Solutions
Franchise development advisory for Indian brands. We rebuild unit economics, draft franchise documentation, size defensible territories and run structured partner recruitment through to signed agreements.
Visit Franchise SolutionsAn operator first, an investor second
DNM Ventures Private Limited was incorporated in Mumbai in 2016 to solve a specific problem: India has thousands of good single-unit service businesses and very few that scale without losing quality. We build the missing layer — process, measurement and capital discipline — and then apply it brand by brand.
Today the group runs 142 locations across 11 states, employs and supports more than 2,400 people directly and through its franchise network, and has been profitable at group level since FY 2019-20. Growth is funded from internal accruals and structured partner capital rather than discount-led expansion.
- Company-operated pilots before any franchise sale
- Weekly quality scoring at every operating unit
- Single technology platform across brands
- Audited financials and quarterly board reporting

Capabilities we bring to every location we open
Group services are not overhead. They are the reason a new unit reaches operating maturity in months rather than years.
Network expansion
Catchment analysis, site selection, lease negotiation, fit-out project management and launch marketing for every new location.
View servicesOperations engineering
Documented SOPs, staffing models, shift planning, chemical and consumable standards, and a weekly audit score published to every unit.
View servicesTechnology platform
Order management, customer CRM, route planning, franchise dashboards and enquiry routing built and maintained in-house.
View servicesFranchise development
Unit economics modelling, franchise documentation, territory sizing and partner recruitment for both group brands and external mandates.
Franchise with usTalent and training
The DNM Operations Academy certifies frontline associates, supervisors and franchise partners before a unit opens.
Explore careersSupply chain
Consolidated procurement of equipment, packaging, chemicals and consumables, passed through to partners at negotiated group rates.
Partner with usPerformance the network can be measured on
Figures reflect the FY 2025-26 audited group position and current network operating data.
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- On-time delivery rate
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- Advisory mandates delivered
Measured across all Dry 2 Clean orders in the last four quarters.
Maharashtra, Karnataka, Telangana, Kerala, Gujarat and six others.
Median operating break-even for collection-format franchise units.
Completed franchise development engagements since 2018.
The four-stage path from enquiry to operating unit
Every partner and client moves through the same documented process. No stage is skipped.
Discovery
A 30-minute structured call to understand your capital, location, timeline and operating intent. We qualify honestly and decline mismatches early.
Feasibility
Catchment study, territory sizing and a written unit economics model showing realistic revenue, cost and payback for your specific location.
Agreement
Franchise disclosure pack, draft agreement and fee schedule shared for independent legal review before any payment is collected.
Launch and support
Fit-out, staff certification at the Operations Academy, launch marketing, then 30 days of on-site handholding and permanent cluster support.
What partners and clients actually get
The commitments below are contractual, not marketing language.
- Written unit economics before you sign anything, based on your catchment rather than a national average
- Exclusive territory sized by serviceable households, not by radius on a map
- Full equipment and fit-out specification at negotiated group procurement rates
- Certified staff before opening day, with replacement training included for 12 months
- A named area operations manager and a published weekly quality score
- Transparent royalty structure with no hidden marketing levies

Nine years of deliberate compounding
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2016
Incorporation in Mumbai
DNM Ventures Private Limited is incorporated to consolidate a single garment care outlet and a small consulting practice into one operating company.
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2018
First advisory mandates
The consulting practice is formalised as Franchise Solutions and completes its first five franchise development mandates for regional Indian brands.
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2019
Hub-and-spoke model proven
The first central processing hub opens in western Mumbai, separating processing from customer-facing collection points and cutting cost per garment by 31 percent.
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2021
Franchise network opens
After two years of company-operated pilots, Dry 2 Clean signs its first franchise partners in Maharashtra and Gujarat under the FOFO model.
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2023
Technology platform in-house
Order management, CRM and partner dashboards move to a single internally built platform, replacing four disconnected third-party tools.
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2025
National footprint
The group crosses 120 operating locations across 11 states and establishes the DNM Operations Academy as a permanent training facility.
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2026
Capacity expansion
A ₹4.2 crore upgrade lifts Pune hub capacity to 6,000 garments a day and the network reaches 142 operating locations.
What partners and clients say
We converted an underused 320 sq ft shop into a Dry 2 Clean express store. The team handled licensing, fit-out and staff training, and we crossed operational break-even in the seventh month.
Rakesh Menon
Franchise Partner, Dry 2 Clean · Kochi
Where to go next
Industries we serve
Hospitality, healthcare, corporate, residential and institutional segments.
Franchise opportunity
Investment models, payback expectations and the application process.
Investor information
Financial performance, governance and capital structure.
Careers
Open roles across operations, technology, marketing and human resources.
Corporate responsibility
Skilling, water stewardship and community programmes.
Newsroom
Press releases, announcements and the corporate press kit.
Questions we hear most often
For detailed answers by category, visit the full FAQ.
The company owns two brands. Dry 2 Clean is a garment and home textile care network of collection stores, express stores and central processing hubs. Franchise Solutions is a fee-based advisory practice that helps other Indian brands build franchise systems. Both are wholly owned by DNM Ventures Private Limited.
Start a conversation with the group team
Whether you are exploring a franchise, sourcing a linen partner or looking for franchise development advice, one enquiry reaches the right desk.
